Qualified just became a $40k+ Salesforce line item
Salesforce closed its acquisition of Qualified in April 2026 and is folding it into Agentforce. If you're not a Salesforce shop, or a five-figure entry price rules you out, this page is for you.
What happened to Qualified
Salesforce completed its acquisition of Qualified in April 2026. Qualified is folding into Agentforce, Salesforce's AI agent platform, rather than continuing as an independent product.
What it means for Qualified customers
Entry pricing now runs $40k+ a year, and Qualified requires a Salesforce instance to run. Teams on HubSpot, Pipedrive, or no CRM at all are priced out or unsupported. The chat tool you bought is becoming a Salesforce add-on, at a Salesforce add-on price.
Qualified is now a $40k+ Salesforce add-on. GTM Clarity is CRM-neutral, and you pay only when a visitor converts.
Where you land on the ladder
Every rung is priced from the same public ladder — no special alternative-page rate.
- Clarity
- $0.50/visitor (banded)
- Contact
- $21.50
- Qualified lead
- $95
- Meeting
- $125
- Qualified meeting
- From $225 / 2% ACV
| Capability | Qualified | GTM Clarity |
|---|---|---|
| Outcome pricing | Flat annual contract, $40k+ entry. You pay whether or not it converts. | Pay only for the outcome — a resolved visitor, a contact, a qualified lead, a meeting, or a qualified meeting. Nothing else. |
| Humans included | Piper, Qualified's AI SDR. No standing human backstop built into the product. | The AI qualifies around the clock. A person steps in and closes when the deal is worth it, at no extra charge. The AI never closes alone. |
| Identity resolution | IP-based company identification. No stated person-level match. | Company-level resolution worldwide. Person-level match for US visitors. Both run on a schedule, verified before they reach you. |
| Verification | No published verified-outcome standard. Reporting is dashboard-based. | Every billed rung is a verified event — a resolved visitor, a captured contact, a qualified lead, a booked meeting, or a qualified meeting. Not a page view, not a form fill. |
| Remarketing | Not a stated capability. | A resolved visitor carries forward. Someone who doesn't convert on visit one is recognized on visit two, not treated as a stranger. |
| CRM-neutral | Built for Salesforce. Deep native integration; limited without it. | Works with Salesforce, HubSpot, or no CRM at all. |
| Live in minutes | An implementation project — Salesforce configuration, team training, and playbook setup. | One script tag. No implementation project. |
Switching over
Moving off Qualified doesn't require a Salesforce migration project.
- 1Swap one script tag for ours.
- 2We import your ICP and qualification criteria.
- 3CRM routing carries over on day one — Salesforce, HubSpot, or none.
- 4Live in minutes. Someone on our side reviews the first conversations with you.
See it running on your site
Book a meeting. We'll walk you through a live example — CRM-neutral, priced per outcome.